Maruti Udyog Limited was founded by the Government of India on January 24, 1981 with Suzuki Motor Corporation as a minor partner, only to become the formal JV partner and license holder of Suzuki in August 2021. The first manufacturing factory of Maruti was established in Gurugram, Haryana, in the same year. As of February 2022 Maruti Suzuki has a market share of 44.2 percent in the Indian passenger car market.
The company changed its name from Maruti Udyog Ltd to Maruti Suzuki India Ltd with effect from September 17, 2007.
7 Reasons Why Everyone Buys Maruti Cars In India !
1. Maruti have to many models with all them priced rupees under 15 lakhs and most of them are being in under 4 Meters in lengths, thereby it has been classified as a small Car, If you looking for a hatchback and don't like the Swift you can get a Baleno, S - Presso, Ignis, Alto, WagonR, etc.....
2. Most of the Indian buyer's care about the Resale value than Safety and Driving experience. They offer an excellent resale for their cars which is nearly 35%-50% or more of the cost price even after 3-5 years. This allows people to buy their product and upgrade to another model afterward by selling it at a decent price.
3. Oldest Car Company in India with Hindustan Motors and Premier Automobiles pulling out the passenger cars, it makes Maruti Suzuki the oldest car brand in India and thus household name almost everyone has a Maruti car at one point of time, Which makes the customer base Massive, being a old player also means great understanding of the market.
4. Sales and Services due to Maruti having presence in long time they have a Massive advantages in terms of dealership and service outlets remember the famous Ad "Where ever you will you will find a Maruti service Station" that's because a building network is time consuming and Maruti has manage to made largest sales and services due to most number of years in operation in India, There are certain places in our country where you have no option the only Maruti as it's the only car brand having dealership.
5. Maruti Suzuki makes affordable Cars :- Then Maruti Suzuki came along making the dream of car ownership true for many in the country. They are the primary car for every Indian family. With its affordability, the car still persists as the market leader. They have succeeded in building their brand as the 'people's car.
6. Mileage :- Mileage is the first consideration that comes to every Indian’s mind when thinking of buying a car. They buy a car after due calculation of expenditure if they use the car daily. Approximate mileage and the fuel expenses will be calculated before they go for the car.
The Maruti management and technical team understand this and they give priority in ensuring the best mileage. Maruti cars have clear superiority in mileage among the cars of each segment. This is one of the reasons for the love of Indians for Maruti cars.
7. Availability of Spares :- You do not have to search for the spare parts. There is no shortage of spare parts and the same help while servicing/ repair of the vehicle. Even if the model has been stopped, you will get the spares. Shortage of spares is not an issue in the case of Maruti cars.
The Bottom Line
There are umpteen reasons behind the love of Indians for Maruti cars. Maruti is the king in car manufacturers in India. Maruti cars could be your ideal choice when you think of buying a car. You can buy a new Maruti car or think of buying a used car. You can get the value for money in both cases.
Reputed dealers are selling Maruti used cars with extended warranty options. You can buy those second-hand cars without any concern. The well-established dealers sell used cars only after a repair, maintenance and reconditioning. Therefore, you do not have to bother about the after-sales service.
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